Mark McInnis Photography
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Eidon Men | Spring '17


Photographed Eidon’s swimwear line for Spring/Summer ’17. Assets were used for catalog, web, social, in-store displays and point of purchase. Shot on location in Jamaica.

Producer: Rebecca Wilkinson
Art Direction: Rebecca Wilkinson
Models: Lee Meirowitz, Ivah Wilmot
Stylist: Rebecca Wilkinson

A photo by Mark McInnis of a lighthouse in the background and the foreground is a man walking out to surf with his surfboard.

A photo by Mark McInnis of a lighthouse in the background and the foreground is a man walking out to surf with his surfboard.

A photo by Mark McInnis of a guy catching a wave while wearing Eidon shorts.

A photo by Mark McInnis of a guy catching a wave while wearing Eidon shorts.

A photo by Mark McInnis of a guy catching a wave.

A photo by Mark McInnis of a guy catching a wave.

A photo by Mark McInnis of two guys walking up the lighthouse stairs. Wearing Eidon clothing.

A photo by Mark McInnis of two guys walking up the lighthouse stairs. Wearing Eidon clothing.

A photo by Mark McInnis of a man skateboarding down the road while wearing Eidon clothing.

A photo by Mark McInnis of a man skateboarding down the road while wearing Eidon clothing.

A photo by Mark McInnis of a man leaning against a building while wearing Eidon shorts.

A photo by Mark McInnis of a man leaning against a building while wearing Eidon shorts.

A photo by Mark McInnis of a close up of a man wearing Eidon shorts.

A photo by Mark McInnis of a close up of a man wearing Eidon shorts.

A photo by Mark McInnis of a lady handing two guys a drink, in front of a brightly colored building. Guys are wearing Eidon clothing.

A photo by Mark McInnis of a lady handing two guys a drink, in front of a brightly colored building. Guys are wearing Eidon clothing.

A photo by Mark McInnis of a guy skateboarding down the road with the sun shining behind him. Clothing by Eidon.

A photo by Mark McInnis of a guy skateboarding down the road with the sun shining behind him. Clothing by Eidon.

A photo by Mark McInnis of a man standing on a bench with a bright colored building behind him. Clothing by Eidon.

A photo by Mark McInnis of a man standing on a bench with a bright colored building behind him. Clothing by Eidon.

A photo by Mark McInnis of two men hiking barefoot to the surf while wearing shorts by Eidon.

A photo by Mark McInnis of two men hiking barefoot to the surf while wearing shorts by Eidon.

A photo by Mark McInnis of a guy on a rope swing at the beach. Wearing Eidon shorts.

A photo by Mark McInnis of a guy on a rope swing at the beach. Wearing Eidon shorts.

A photo by Mark McInnis of a guy skateboarding with the beach in the background. Wearing Eidon shorts.

A photo by Mark McInnis of a guy skateboarding with the beach in the background. Wearing Eidon shorts.

A photo by Mark McInnis of a close up of a man sitting on a skateboard while wearing Eidon shorts.

A photo by Mark McInnis of a close up of a man sitting on a skateboard while wearing Eidon shorts.

A photo by Mark McInnis of a guy strapping surfboards on top of a car while wearing Eidon shorts.

A photo by Mark McInnis of a guy strapping surfboards on top of a car while wearing Eidon shorts.

A photo by Mark McInnis of a view out the back of a van of three guys checking the surf. Wearing Eidon clothing.

A photo by Mark McInnis of a view out the back of a van of three guys checking the surf. Wearing Eidon clothing.

A photo by Mark McInnis of a shirtless guy looking through a window that is covered in water drops.

A photo by Mark McInnis of a shirtless guy looking through a window that is covered in water drops.

A photo by Mark McInnis of a man standing in the rain, preparing to go paddle out. Wearing Eidon shorts.

A photo by Mark McInnis of a man standing in the rain, preparing to go paddle out. Wearing Eidon shorts.